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Case Study: Meyerson & O'Neill Law Firm

Philadelphia Law Firm SEO Company
www.MeyersonLawFirm.com


Company: Meyerson & O'Neill is a Philadelphia-based law firm consisting of a highly-qualified group of litigation attorneys with extensive trial experience in both civil law and criminal law cases.

Requirements: Meyerson & O誰eill wanted to transform their Web site into an effective sales and marketing tool that would convey their message; promote their services; and represent the professionalism of the firm. The law firm also wanted to increase its Internet exposure in order to reach its target audience and gain market share in a highly competitive vertical.

Solutions: Search Engines Marketer worked closely with Meyerson & O誰eill and developed a strategy that ensured the company痴 Web site was well represented in the major search engines. 

     The interactive solutions provided were:

  • Custom Web Design

  • Search Engine Optimized Web Pages (SEO)

  • Pay-Per-Click (PPC) Search Marketing (SEM)

  • Search Engine Local Business Listing Inclusion

Results: The new Web site is an invaluable lead generation tool that has outperformed expectations. Not only was there an increase in leads and clients, but the variety of clients expanded as well. Meyerson & O誰eill can now attract and engage potential clients for a broad variety of law cases. This is a direct result of the new Web site development combined with strong search engine marketing techniques.

  • New visitors increased by 251% in the first month.

  • Leads increased by 24% in the first month.

  • The law firm signed up a new client on the 2nd day after the launch.

  • Meyerson & O誰eill received a record number of leads and signed a record number of clients in the first month.

  • The Web site achieved first page search engine rankings for major keywords like Litigation law firm, Philadelphia lawyer, and Wrongful death attorneys PA.

  • The Web site appeared on the first page of Google for over 10,000 pay-per-click keywords.

As Meyerson & O誰eill痴 search engine presence increased, so did the number of leads. The new lead generation was a direct result of accurately-targeted search campaigns, and a Web site designed to retain visitors and encourage them to follow the appropriate calls-to-action.

Search Engine Marketing (SEM) for Law Frims